SHERMAИ | PRESTOИ E.A. Kelvin strolls through New York in his Dean ‘Lone Green’ Biker Jacket. The fall piece, is composed of Angora wool, lamb suede trimming, interior silk lining and RIRI zippers with custom pulls.
The Source Magazine features the SHERMAИ | PRESTOИ ‘H Y P E .’ campaign. Read the feature HERE.
Georgie Magazine takes fall 2016 to the beach in their recent editorial “Jeremy.” The shoot features select pieces by SHERMAИ | PRESTOИ including the Cameron ‘Dots On Black’ Long Sleeve Shirt and the Dean ‘Lone Green’ Biker Jacket. See the entire editorial HERE.
PHOTOGRAPHY Jared Bautista
STYLING Terrence Haynes Jr. & Cayla Hutton
GROOMING Walton Nunez
MODEL Jeremy Matos
This causally tailored shirt is made of premium broadcloth pima cotton from Peru in our classic Elliot fit. The button up shirt comes with a hidden button up placket closure and 3% stretch for tailored comfort. As part of The Essentials Collection, the Phillip shirt also features the brand’s regal flag embroidery on the upper left chest.
Join our mailing list for availability updates.
GENT MAGAZINE recaps the SHERMAИ | PRESTOИ A/W 2016 ‘H Y P E .’ Collection Campaign. Read it HERE.
High Fashion Living recaps the SHERMAИ | PRESTOИ A/W 2016 ‘H Y P E .’ Collection Campaign. Read it HERE.
‘H Y P E .’ is a platform propelled by SHERMAИ | PRESTOИ and emerging artists in New York City. The platform bridges the synergy between fashion and music in a contemporary format. It’s campaign aligns with select artists to stage free-form expression; which is synonymous with the essence of the New York scene.
The ‘late nights in the city’ inspired Autumn 2016 campaign boasts a capsule collection featuring recording artist Anthony Flammia, DJ Danny Calderon and Flo Rida signee Marco Foster, while shot by maven Keiki Bikini.
Autumn 2016’s RTW collection is filled with classic polka dot print shirts, solid color Angora wool biker jackets and tailored pullover fleece tops all in minimalistic tones. The offering also introduces the limited edition SHERMAИ | PRESTOИ ‘H Y P E .’ classic crewneck sweatshirt.
PHOTOGRAPHER: Keiki Bikini
CREATIVE DIRECTION: Sherman Joseph, Preston Williams
STYLIST: Jomario Jakes
HAIR & MAKEUP: Tine Ortiz
PRODUCTION ASSISTANT: Kelvin Osaghae
High Fashion Living sat down with design duo, Sherman Joseph and Preston Williams to discuss everything from their influences to their up and coming collection right before New York Fashion Week Spring 2016 kicks off. Get a bit personal with the guys while they recite their favorite Dipset lines HERE.
Actor and star of Starz hit show “POWER,” Joseph Sikora, lands on the July 2016 Cover of Heed Magazine wearing SHERMAИ|PRESTOИ. Joseph, who is joined by co-stars Nature Naughton and Lela Loren, is wearing the fall 2016 Cameron ‘Dots On Black’ button down shirt. The Heed Magazine special edition cover debuts as “POWER” launches it’s third season on the Starz network. Learn more about the Heed Magazine issue here.
Preview the SHERMAИ | PRESTOИ SS’2017 collection at Liberty Fairs during New York Market Week. The brand, in partnership with Liberty Fairs, the CFDA and NYFW:M – will be on location at booth number 113.
WHEN: July 10 – 12, 2016
WHERE: Pier 94 – 711 12th Ave, New York, NY 10019
BOOTH NUMBER 113
Menswear Influencer, Jamal Jackson of StyleSocietyGuy, gets personal with SHERMAИ | PRESTOИ SS’16 for his latest editorial. Sharing candid moments, Jamal highlights the details of The Dean ‘Lone Green’ Biker Jacket and the comfort of The Cameron ‘Inkblot’ Button Down, among other pieces from the ’11:01′ capsule collection.
INSTAGRAM | @stylesocietyguy
11:01 is a body of contemporary yet comfortable everyday pieces in exquisite fabrications. The collection showcases signature modern fits achieved with premium textiles. SHERMAN | PRESTON offers 11:01 as the perfect collective of pieces for the man transitioning between the spring breezes of New York to the summer nights in Los Angeles.
See the collection here
SHERMAИ | PRESTOИ curates its first in-store experience by collaborating with New York based boutique Bene Rialto. The collaboration, which includes an exclusive limited edition capsule collection, allows consumers to engage with SHERMAИ | PRESTOИ on a more personal level.
Stop by Bene Rialto and shop the limited edition capsule collection.
BENE RIALTO – 13 WEST 38 STREET NEW YORK, NY 10018
After SHERMAИ|PRESTOИ released their Spring Essentials campaign with Nylon Magazine, entitled ‘OFFSIDE’ which featured Lloyd Sam, the brand celebrated the season by toasting at The W Hotel Times Square Living Room. The mixer, hosted by Lloyd Sam and D’USSÉ, brought out the likes of soccer greats Bradley Wright-Phillips and Luis Robles. Also in attendance were notables like Shaun Ross, Ty Hunter, Peter Gunz, Patrick Toussaint, Julio Navas and Carter Schultz of Aer.
The Essentials Mixer noted the brand’s campaign ‘OFFSIDE’, which takes a personal look into the life of international soccer player, Lloyd Sam. The interpretational imagery showcases Mr. Sam’s calm demeanor as he reflects on his transition from England’s Championship League to the U.S. Major League of Soccer. Lloyd Sam’s ability to effortlessly shift the course of his professional career is reflective of the SHERMAИ|PRESTOИ Essentials collection philosophy: ideal garments for transitioning moments. Featuring tailored fits and causal fabrications, the assortment draws inspiration from classic American staples while displaying the brand’s regal flag.
Nylon Magazine debuted the SHERMAИ|PRESTOИ Spring Essentials campaign with New York Red Bull soccer star, Lloyd Sam. The campaign, entitled OFFSIDE, was photographed by Adrian Nina and creative directed by Sherman Joseph and Preston Williams with collaborative sponsorship by The W Hotel Times Square, where the brand will be hosting a celebratory VIP bash in their Living Room space later this month.
OFFSIDE takes a personal look into the life of international soccer player, Lloyd Sam. The interpretational imagery showcases Mr. Sam’s calm demeanor as he reflects on his transition from England’s Championship League to the U.S. Major League of Soccer. Lloyd Sam’s ability to effortlessly shift the course of his professional career is reflective of the SHERMAИ|PRESTOИ Essentials collection philosophy: ideal garments for transitioning moments. Featuring tailored fits and causal fabrications, the assortment draws inspiration from classic American staples while displaying the brand’s regal flag.
Read the Nylon Magazine feature HERE
ABC News Emmy Award winning producer, Eric Jones, at the 2015 American Music Awards wearing the #SHERMANPRESTON Smith Suit on the red carpet
Artistic integrity is at the core of the Motif Print button up shirt. Perfect for warm climate weather, the shirt exhibits a hidden button down, semi spread collar. Also featured is a hidden button up placket closure. This is a limited print piece made in New York, US.
Detail’s Magazine Insider, and Author of City Of Gentlemen Blog, Khanh Nguyen, highlighted this artistic piece in a recent photo shoot with watch brand, MVMT.
The Cameron Motif Shirt is available HERE.
Lance Bass, of world renowned recording band NSYNC, photographed wearing #SHERMANPRESTON’s Cameron Dimscale Grey Shirt while taping for the Meredith Vieira Show on NBC.
For more details on this shirt, click here.
STYLIST // Pamela Watson
CREDIT // @LanceBass & @MeredithShow (Instagram)